In this lesson I will go over some more details on the single most important factor to your Facebook success: Finding Your AUDIENCE! OK, so I think I’ve pushed this point enough by now, right? No, I haven’t! You will continue hearing me talk about this for ETERNITY. Why? Because this factor alone is responsible for more failures in any kind of marketing than anything else.
In this lesson, we will go over the amazing Audience Insights tool. This is your workplace for you to find that will respond to your marketing message. If you read through the previous lesson description, then you understand that there are certain things to look for in the search for your ideal audience.
In this lesson, you will learn how I use LookAlike audiences and how easy it is to create them from any and all audiences described above. These audiences can be created for ANY country, and there’s even a new option right now in which you can create 6 LookAlike Audiences at once!.
In this lesson, you will learn about my favorite split-test: AUDIENCE. By now you know my obsession with finding an audience. This particular feature is ALWAYS active across my accounts. Once I find winners, as discovered by Facebook, I use them to find NEW audiences. With these winning audiences, I can actually create LookAlike audiences who are more likely to engage with my brand.